Peach injected fun and fluro into Safe Work Australia Week; capturing the Hunter’s imagination with the first ever “Fluro Friday” event and shifting workplace safety to the front of everyone’s mind.

The innovative campaign invited the diverse range of workplaces across the Hunter region to have fun and dress in fluro to reflect the importance of safety.

Fluro Friday was a vibrant success with 78% of survey respondents saying they would definitely participate in future Fluro Friday activity.